Best time to post in Australia/LinkedIn
Best time to post on LinkedIn in Australia.
Buffer puts the strongest hours at Wednesday 4pm, Friday 3pm and Friday 4pm, from 4.8 million LinkedIn posts. Below is what that means once you account for the fact that your audience is spread across Australia.
Updated 2026-08-14
The window that reaches everyone
One instant, every clock.
Buffer’s strongest band for LinkedIn is 3pm to 8pm in local time. These are the hours on an eastern clock that land inside that band in every Australian time zone at the same time.
Winter, standard time
5pm, 6pm, 7pm AEST
Publish in this window and every Australian, Perth included, sees it inside the 3pm to 8pm band.
Summer, daylight saving
6pm, 7pm AEDT
The window narrows from 3 hours to 2. Daylight saving stretches the country from two hours wide to three.
Derived from published UTC offsets and Australian Bureau of Statistics population at 31 December 2025. The band itself is Buffer’s finding, not ours.
Day by day
LinkedIn, every day of the week.
All hours are local time, exactly as published. Best day is Wednesday, then Thursday and Friday. Weakest is Monday and Tuesday.
| Day | Best hour | Also strong |
|---|---|---|
| Monday | no hour published | lowest-engagement day of the week |
| Tuesday | no hour published | lowest-engagement day of the week |
| Wednesday | 4pm | 3pm, 5pm |
| Thursday | mid-afternoon | within the 3pm to 8pm band |
| Friday | 3pm | 4pm, 5pm |
| Saturday | mid-afternoon | within the 3pm to 8pm band |
| Sunday | mid-afternoon | within the 3pm to 8pm band |
Where this number comes from
Buffer: The Best Time to Post on LinkedIn in 2026
- Sample
- 4.8 million LinkedIn posts
- Period
- not stated on the page
- Published
- 22 July 2026
- Which clock
- Normalised to local time. Buffer states: "4 p.m. means 4 p.m. in your local time zone", whether posting from New York, London or Mumbai.
Read this before you use the table
We only quote the day-level hours Buffer states outright: Wednesday and Friday. For the other days Buffer gives the band rather than a specific hour, so we give the band rather than inventing an hour. This is also the platform that changed most: evening now beats morning, reversing Buffer's 2025 finding.
Sense check
What 5pm on the east coast actually looks like.
Same instant, eight capitals, both halves of the year. This is the table worth keeping next to your scheduler.
Winter, standard time
| City | Local clock when Sydney reads 5pm |
|---|---|
| Sydney | ▸5pm |
| Melbourne | ▸5pm |
| Brisbane | ▸5pm |
| Adelaide | ▸4:30pm |
| Perth | ▸3pm |
| Darwin | ▸4:30pm |
| Hobart | ▸5pm |
| Canberra | ▸5pm |
Summer, daylight saving
| City | Local clock when Sydney reads 5pm |
|---|---|
| Sydney | ▸5pm |
| Melbourne | ▸5pm |
| Brisbane | ▸4pm |
| Adelaide | ▸4:30pm |
| Perth | ▸2pm |
| Darwin | ▸3:30pm |
| Hobart | ▸5pm |
| Canberra | ▸5pm |
Questions
LinkedIn in Australia.
What is the best time to post on LinkedIn in Australia?+
Buffer's figures put LinkedIn's strongest band at 3pm to 8pm local time, from 4.8 million LinkedIn posts. To land that band everywhere in Australia at once, publish between 5pm and 6pm and 7pm AEST in winter, and between 6pm and 7pm AEDT during daylight saving.
What is the best day to post on LinkedIn?+
Wednesday, then Thursday and Friday. The weakest is Monday and Tuesday. These are Buffer's findings from 4.8 million LinkedIn posts, published 22 July 2026.
How reliable are these LinkedIn times?+
We only quote the day-level hours Buffer states outright: Wednesday and Friday. For the other days Buffer gives the band rather than a specific hour, so we give the band rather than inventing an hour. This is also the platform that changed most: evening now beats morning, reversing Buffer's 2025 finding.
Do these times need converting for Australia?+
Normalised to local time. Buffer states: "4 p.m. means 4 p.m. in your local time zone", whether posting from New York, London or Mumbai.
Compare every platform on the Australian posting times hub, see all seven days on the best day to post page, or read the method.
Engagement hours on this page are third-party figures, quoted as published, with the sample size and analysis period next to each one. The Australian timezone analysis is ours, computed from published UTC offsets and Australian Bureau of Statistics population figures. We publish no engagement numbers of our own, and the method page explains exactly why.
Coming to macOS
Be first in line.
clipmill is nearly ready. Join the early-access list and we'll send you the download and launch pricing before anyone else. No spam, just the invite.
macOS · apple silicon · footage never leaves your Mac